Ref#: R0019052

Our mission.

As the world’s number 1 job site, our mission is to help people get jobs. We need talented, passionate people working together to make this happen. We are looking to grow our teams with people who share our energy and enthusiasm for creating the best experience for job seekers.

The team.

Our Marketing team helps job seekers and employers around the world to discover Indeed. Whether creating impactful advertising, coding bidding algorithms, or looking for the news stories in Indeed's workforce data, Indeed marketers bring diverse skills to help shape and share Indeed’s story. Every month, over 250 million people count on us to help them find jobs, publish their CVs, process their job applications, and connect them to qualified candidates for their job openings. Simply put, we help people get jobs, and we want to share our story with you.

The base salary range below represents the low and high end of the Indeed salary range for this position. Actual salaries will vary and may be above or below the range based on various factors including but not limited to location, experience, and performance. The range listed is just one component of Indeed's total compensation package for employees. Other rewards include quarterly bonuses, Long Term Incentive Plan units, an open Paid Time Off policy, and many region-specific benefits. 

London Base Salary Range: 70,000 - 90,000 GBP

Your job.

Indeed.com is looking for a Senior Marketing Manager to oversee our Enterprise marketing strategy and execution in the UK. This is an exciting new role and lies at the heart of a new and expanded set of responsibility as Indeed continues to build out its UK marketing activity. This role is expected to make a meaningful change in the way we engage with this audience.


The Senior Marketing Manager will help us to identify new ways to reach decision makers within the UK’s biggest companies so that they are aware of Indeed and understand our core role in helping them to find and recruit the people they need to be successful. As we continue to expand our product offering to other solutions, this role will also ensure that we can communicate the value of these offerings to Enterprise clients.


The successful candidate will have strong prior experience of creating and implementing enterprise marketing plans within a corporate environment. You will understand how to use B2B marketing techniques to cover high-touch engagement through small roundtable meetings, content-led hospitality events and online content events such as webinars. You will also be familiar with marketing automation techniques, using lifecycle emails to nurture, convert and retain a B2B audience.


You will also have experience using B2C activity to identify and reach key audiences through online and offline marketing techniques, including online advertising, media partnerships, industry events and industry partnerships to reach corporate decision makers and stakeholders who should be aware of Indeed and understand the essential role we play in their success.


Indeed has a large marketing department split between a UK team and global specialists. In many cases this role will not be directly implementing activity but will be working with specialists in different areas to guide them on UK needs and ensure their activity supports the UK plan. However, you will also need to be able to roll your sleeves up and work operationally when required to create email copy, webpages and other material.


Indeed uses data to make decisions and to track the success of our activity so the ideal candidate will be at ease in using data and insight to create plans, propose suitable budgets and to understand the impact of the activity in impacting key metrics.


The success of this role will also depend on an ability to work closely with our Enterprise Sales teams and strategic planning functions. This will involve getting their guidance on priorities and opportunities and turning them into suitable marketing plans.


Responsibilities:


  • Create, own and implement the UK Enterprise Marketing plan

  • In partnership with functional marketing specialists in the UK and beyond, ensure effective implementation of a plan to support UK goals, taking advantage of existing activity and tweaking it where relevant and enhancing that activity with additional requirements for the UK market

  • In partnership with other Enterprise-facing roles in the UK marketing team, identify the best activities for Indeed to attend across our own events and external events

  • Oversee lifecycle marketing for the Enterprise audience in the UK

  • Working with our internal Events team, ensure attendance at suitable external events to reach Enterprise stakeholders

  • Working with our media and online marketing teams, ensure plans are in place to reach decision makers and to communicate the value of Indeed

  • Working with our data teams, market research function and external data partners, continue to use data to identify the best prospects and to enhance what we know about this audience

  • In partnership with Sales, identify the best prospects and ensure that we are focused on those audiences to grow revenue with existing accounts and nurture prospect accounts

  • Build on existing external partnerships to ensure we are reaching the most appropriate audience

  • Ensure we have a pipeline of content to communicate with different audiences, distributed through the most effective channels

About you.


Requirements

  • Minimum of 8+ years experience working in B2B marketing roles within an Enterprise environment, preferably for a leading brand

  • Experience using a wide range of B2B and B2C marketing techniques to engage and convert corporate audiences

  • Comfortable operating in a complex matrix environment to secure outcomes that deliver strong business impact


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