Indeed.com is seeking a Senior Media Manager who will devise, manage and execute high impact media plans in France, as part of our Corporate Marketing team. They should be passionate about executing best in class, relevant media plans, monitoring emerging media consumption trends and delivering business results through data driven strategy.
They should be strong collaborators, while also ensuring no detail falls through the cracks. It is their responsibility to fully share out information across teams, so that all contributors are in the knowledge loop and aligned to the end goal. They must become a trusted partner to their market teams and agency partners, and oversee the strategic media direction to maximize results.
Lead media planning and buying strategy for Indeed’s Corporate Marketing in France by working closely with internal stakeholders spanning local business/marketing leads, an in-house media team (addressing social & programmatic purchasing), as well as creative, strategy and analytics teams, in addition to managing the local media agency
Inform and inspire the development of coordinated strategies across online and offline channels
Understand the specific business challenges, audiences, competitive dynamics as well as the current and evolving media landscape. Must be passionate about executing best in class media plans, monitoring emerging consumption trends, and measurement and delivery through an evidence based, data-driven strategy.
Evaluate and recommend targeting, media mix, geographic focus, flighting, appropriate support level, budget allocation, measurement approach, and creative rotation/assets
Manage the media agency and work with internal teams (social and programmatic) to ensure quality of media, measurement, verification and optimizations
Steward financial operations inclusive of budget tracking and invoice reviews
Report upon media channel performance and strategic insights to all levels of the marketing organization
Study industry news; explore/examine innovative media opportunities and technology; propose hypotheses and potential tests
8+ years of planning/buying experience in both offline and online media, including TV, Advanced TV, OTT, Cinema, Audio (terrestrial, podcasts, streaming, voice technology), OOH, Print, Social, and all forms of ‘digital’ (brand to performance tactics)
Proven ability to analyze data relating to campaign performance for offline and online media, pertaining to both Brand and Acquisition KPIs
Experience interpreting and actioning off data from econometric, marketing and media models
Deep understanding of the latest media consumption trends
Experience leading tests/measurement plans/analytics of new media and tools
Skill in operating within a fast paced environment, where dynamics may be ambiguous
Effective communicator and collaborator
Strong sense of accountability
A career comprised of roles in a leading, national agency is required; additional in-house client experience is preferred
Indeed is proud to be an equal opportunity employer, seeking to create a welcoming and diverse environment.
All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.